Updated: Jan 19
Engagement of Indian people with religion takes place in several different ways; rituals, festivals and pilgrimages are some of them. These activities have become commercial opportunities for businesses. Religious tourism (visiting holy places, places of worship, pilgrimages, religious congregations etc.) according to estimates constitutes over half of India's total domestic tourism. While there are differences in frequency across the major religions in India, religious tourism is set to increase in the coming years. This further ratifies the increasing religiosity of the people of India. The article in The Mint has some interesting details of this trend .